“Small is Beautiful: An influential book (1973) by the German-born British economist E.F. Schumacher (1911-77), subtitled ‘A Study of Economics as if People Mattered.’ Schumacher argues in favor of small-scale institutions and sustainable development, and against capital-intensive, high-tech solutions, especially in the Third World. The title phrase has entered popular usage.”
Excerpted from: Crofton, Ian, ed. Brewer’s Curious Titles. London: Cassell, 2002.